Manifesto
New Parallel operates as an integrated full-service production partner, aligning strategy and execution under one disciplined process.
Inspired to produce for industries defined by culture and performance, New Parallel partners with brands and agencies specializing in sport, action, lifestyle, and fashion.
Whether launching a global campaign, introducing a new product, or developing a documentary-led brand story, we build work that reinforces identity and shapes culture. Because in a world saturated with content, difference is intentional.
impossible
without
the help
of
Director
Keane Luong
Director
Nic Collar
Director
Kenny Choi
Director of Photography
Brody Jones
Director of Photography
Jasper Sassaman
Director of Photography
Saar Taneja
Photographer
Harrison Case
Photographer
Mary Putnam
Photographer
Dylan Sherrard
Editor
Ronan Bryson
Editor
Abdo Megahid
Creative Director
Hashnain Patel
Gaffer
Mike Decker
Grip/Swing
Bram Treissman
H&MU
Bruna Dos Santos
+ Many more
See It
Differently





